the art and design journal

..:: IAMRAV ::..

Showing posts with label press advertising. Show all posts
Showing posts with label press advertising. Show all posts

ONOTO REVISITED

Friday, 31 July 2009 by ..:: IAMRAV ::..


ONOTO STALL VISUAL



ONOTO MEMENTO POSTCARD



ONOTO G2 GUARDIAN PRESS AD



ONOTO MPU WEB AD


THIS BODY OF WORK IS A MARKETING MODULE WHERE I HAD TO PROMOTE ONOTO FOUNTAIN PENS AFTER THEIR 2006 RE-LAUNCH. MY PLAN IS TO HAVE A STALL AT THE HAY-ON-WYE LITERARY FESTIVAL WHERE I WOULD PROVIDE A DEMONSTRATION OF THE PENS AS A MEMENTO POSTCARD - DONE BY CALLIGRAPHER ALISON CARMICHAEL. FOLLOWING UP TO THE EVENT WOULD BE A PRESS AD IN THE G2 GUARDIAN MAGAZINE FOR 7 WEEKS AND AND MPU WEB AD ON THEECONOMIST.COM FOR 8 WEEKS...ENJOY

D&AD + MENTORING YOUTHS = CREATE NOT HATE

Saturday, 13 June 2009 by ..:: IAMRAV ::..






THIS IS MY ENTRY FOR THIS YEAR'S D&AD AWARDS IN THE PRESS ADVERTISING CATEGORY. THE CONCEPT IS THAT IT IS AIMED AT CREATIVES 25 YEARS OF AGE +, PERSUADING THEM TO GIVE UP THEIR TIME AND TO ''UNLOCK THEIR [YOUTHS] TALENT". THE MAIN PRORPOTION OF THE AD IS PHOTOGRAPHY BUT THE COPY IS WHAT EXECUTES THE CAMPAIGN...ENJOY